Piracy: The Loss of Objectivity and Intelligence

“Unfortunately, many schools have turned a blind eye to piracy,” Berman said. “I don’t doubt that there are legitimate issues that universities must grapple with, including privacy and cost concerns. However, when a university such as Purdue tells the AP that it rarely even notifies students accused by the RIAA because it is too much trouble to track down alleged offenders—such inaction is unacceptable.”Congressman Hollywood: Universities a wretched hive of scum and villainy

This is what happens when a person in power, brains’ get turned to jelly and is spat out by the cat. It never occurs to these people funding researching and going around screaming disaster and catastrophe from the hill tops, to actually look what is right in front of them.

The Music/Movie Industries is Inherently, poor at adapting
So what exactly does this mean well its quite simple. When Napster came along the Music industry looked at it and said “We still good it will all blow over in a couple of months” Then a couple of months later they had a problem. The same goes for the Movie industry. They are arrogant enough to dimiss a technology that will quite clearly effect them in the money making department and try to place the sole blame on the cosumer. The consumers pay them money in the first Place

Solve not Sue
Anyone with a slight business interlect and brain cell(s) would look at the current situation within the Music/Movie industry and start working on solutions, put the money were it is well spent. The industry will never change the habits of the youth of today, they have spent to long in the courts increasing the resentment for that. They need to start working to give the consumer product they want in the form they want, this by no means free.

The idea that forcing your consumers to do something because the man companies say it should be is completly stupid and cause more illegal downloading, just so you as a consumer feel happy your pissing the said companies off. Everybody knows that downloading music and not paying for it is wrong, but when the labels offer no better alternatives, what else are your options.

The Other Options
iTunes Store, has a big market share and a big catalog of major labels and indie music, look deeply at the  Store and you see just what a miracle it is, its there, and in the same moment why it doesn’t give what a p2p client gives. The simple matter of choice is what it now starts to boil down to, what could be classed as the catalyst to this whole thing in the first place.

People want choice they want to choose how they consume media and where, iTunes limits you to the iPod and your PC/Mac, there is a simple solution get rid of DRM and completely and open the whole thing up, and I would never illegally download again.

However, there is one place that iTunes excells at apart from providing a seamless UI experience. Our friend the Longtail, p2p only really is a good distribution system for popular tracks, when you get to less popular tracks you quickly find nobody sharing things.

To cut a long story short we need a solution, that the consumer is happy with and we need it fast else we could see everybody going down to court.

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